How has a leading Canadian fintech company improved its customer's financial situation by automating its process

Challenges

- Manual processing
- Lack of standardization
- Maintaining missing data of loan applications

Solution

- A central and customize system for managing proprietary lending process

Results

- Streamlined process for:
- Faster loan application tracking
- Quick look at dashboards and reports

Our client, a leading Canadian financial technology company with years of experience in the industry empowers Canadians to manage their finances and optimize their credit wellness. Our client have transformed their customer's life through proper guidance and utilizing various home grown credit-building solutions such as Fast-Track, Score-Up, and Credit Meds. They have helped their customers return to a meaningful credit score, 50% quicker than the traditional methods.

Our client aimed to provide robust, scalable and automated loan management system to their customers, but had to address a few technical hurdles (mentioned below) to achieve their vision.

They were seeking a strong Salesforce solution partner who could help with new Salesforce implementation and customize the system according to the client’s proprietary lending process.

Key Industry

Financial

Key Pains

Automated Loan Management

Product Mix

Sales Cloud

Problems with their current loan submission portal for the borrower, co-borrower, and co-signer.

01
02

Excess time was being lost in processing the manual verification of loan applications while accessing multiple systems.

Lack of a standardized tracking system for loan applications.

03
04

Inappropriate visibility of missing data and red flags causing issue in maintaining them.

Scalability, automation, and flexibility issues slowed the process of loan application submission to loan disbursement.

05
  1. Created a single platform of loan applications for managing borrowers, co-borrowers, and co-signers details.
  2. Provided an integrated system that shows missing details and red flags of loan applications.
  3. Automated email notifications and different stages of loan applications throughout the processes.
  4. Developed and implemented the Salesforce platform to address the governance and approval issues.
  1. Achieved customer satisfaction and customer referrals for financial credit management.
  2. 50% reduction in time to process the loan application and disbursement.
  3. Client’s customers gained an improved experience with lowered interest rates.
  4. Created an easy portal for applicants to onboard and provide the necessary details for processing.
  5. Automation and integration in loan processes sped up the process for more loan applications.
  6. Seamless configurations across the Salesforce platform enabled users to deal with loan applicants.
  7. Resolved the problem of storage of scattered data and improved their overall business efficiency.